Tuesday, April 21, 2009

retail master


Today I had the honor of introducing Randi Zabriskie, the owner of Jane Morgan's Little House in Aurora, NY, to an audience of 230+ women gathered for a spring fashion show.


Randi worked at Jane Morgan's during her college years at Wells, married a townie and stayed in Aurora to raise her family with her husband, Steve. She purchased this small retail women's clothing store from the original owner, Jane Morgan, and has grown the business to be the outstanding success that it is now. Women flock to tiny Aurora, on the shores of Cayuga Lake, to shop til they drop.


The clothes are classic but updated, very wearable, very affordable, very "now." Randi knows what works and what doesn't and she makes it all look so easy. Those of us in retail know it is anything but easy, but Randi is a master. She knows her customers, she knows her brand and she knows how to mesh the two.

If you're in the area, give yourself a treat and stop in at Jane Morgan's, meet Randi and tell her Francie sent you.

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