At the suggestion of another downtown merchant, I had a nice conversation with her cable tv ad guy today. You may remember my first tv ad experience this past holiday season - 5 seconds of me waving in front of the store for some pretty big bucks, considering the time on screen. But it was a good way to dip my toes in the pond, and now that I'm a veteran, I'm going big time...
Big time will be a 30 second ad that we'll shoot after we move into the new store in April. We'll feature the interior of the store and show some of our joolz and I guess I'll be talking this time. It's all about making the connection with the viewers. The ad will run locally on several women-friendly channels - HGTV, Lifetime and Bravo, along with the History Channel for the men. It'll be interesting to see how we do with tv time, both as an advertising medium and with me as an actor. Hope you'll tune in!
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ramblings from the life of a retail shop owner who loves handcrafted jewelry
WELCOME TO THE JOOLZ BLOG
This blog chronicled the life and times of JOOLZ, a retail business in Canandaigua, NY that sold handcrafted jewelry made by artists from across the US and Canada. Open from 2007-2013 as a storefront and online operation, the business was closed so that the owner could have a more flexible lifestyle. We invite you to read through past posts and to join us on our new blog, Brownies for Breakfast.
Our E-mail Address
You can e-mail us at shopjoolz@gmail.com.
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